Hip Pop Kombucha: The Fizzy Gut Booster That’s Winning Hearts in 2025
Introduction
Hip Pop Kombucha has become a big deal in the world of healthy drinks. Started by two friends in Manchester, it’s all about making tasty, fizzy beverages that help your gut without any fake stuff. Back in 2019, they kicked off as Booch & Brew, brewing small batches in a garage. Now, in 2025, they’ve rebranded with bold, fun looks and are popping up
everywhere, from UK supermarkets to stores in the Netherlands and Belgium. Their drinks mix the tang of fermented tea with real fruit flavors, and folks love them for being low in calories and packed with good bacteria.What makes Hip Pop stand out is their focus on real ingredients—no artificial sweeteners or additives. They’ve grown fast, doubling sales year after year, and even won awards for their flavors. In a time when people want drinks that feel good and taste great, Hip Pop fits right in.
It’s not just a trend; it’s a smart swap for sugary sodas. With subscriptions making it easy to get a monthly fix, it’s no wonder they’re the UK’s fastest-growing soft drink brand. Whether you’re dealing with tummy troubles or just want a refreshing pick-me-up, Hip Pop delivers that buzz without booze.
Overview
Hip Pop is a Manchester-based company that makes kombucha, living sodas, and CBD-infused drinks. All their products use natural fermentation to create fizzy, flavorful options that support gut health. The kombucha is made from green and black tea, cane sugar, and real fruit juices, fermented with live cultures like Bacillus Coagulans. This bacteria has been studied for helping with digestion and IBS symptoms. Their sodas are a lighter take, using the same cultures but with a soda-like vibe, lower in sugar than regular pops. CBD versions add 15mg of cannabidiol per can for a calming effect.
Everything is vegan, gluten-free, and Halal-certified, with no ultra-processed sweeteners like stevia. In 2025, they expanded internationally, landing in over 1,200 stores in Europe, including Albert Heijn. The rebrand this year gave them a fresh, energetic look that matches their rebellious spirit against boring drinks. Prices start around £2 per can in multipacks, making it affordable for daily sipping. Fans rave about the balance—not too sweet, not vinegary. It’s a brand that’s grown from local markets to national shelves, all while keeping things real and fun.
Brand Mission
The core idea behind Hip Pop is simple: make drinks that taste amazing and do good for your body. Their slogan, “Sip, Hip, Hurray!” captures that fun, positive vibe. They want to shake up the soft drink world by offering alternatives that aren’t loaded with junk. Founders Emma Thackray and Kenny Goodman started this because they saw how kombucha helped with gut issues like IBS. Now, they focus on using real fruit, live cultures, and minimal sugar to create beverages that people can enjoy every day. It’s about balance—great flavor without compromise.
In 2025, their mission includes growing sustainably, like switching to cans for better recycling. They aim to make gut health accessible and exciting, not something boring or medicinal. By partnering with places like Total Fitness and Zizzi restaurants, they’re spreading the word that healthy can be tasty. Hip Pop stands for independence, quality, and a bit of rebellion against big soda companies. They brew everything in small batches on a Cheshire farm, keeping that craft feel even as they scale up. It’s all about feeling good inside and out.
Key Appeal
What draws people to Hip Pop is the perfect mix of fun and function. These drinks fizz like soda but pack probiotic punch for your gut. Low in calories—around 30-50 per can—they’re a guilt-free treat. Real fruit flavors shine through without overwhelming sweetness; sugar sits at just 2.6-2.8g per 100ml, less than carrot juice. The Bacillus Coagulans culture is a standout, backed by studies for easing bloating and boosting digestion. For non-drinkers or those cutting back, it’s a “buzz without booze.
” The 2025 rebrand makes the cans look cool and modern, appealing to wellness fans. Subscriptions offer variety and savings, like 25% off with free shipping. Being vegan and safe for pregnancy (non-CBD) widens the crowd. Reviews highlight the natural taste—no fake aftertaste. In a market full of sugary or artificial options, Hip Pop feels authentic. It’s great for picnics, workouts, or daily routines. Plus, their European launch shows they’re going global, making healthy sipping easier for more people.
History and Origins
Hip Pop’s story is one of those feel-good tales that started small and blew up. Emma Thackray learned to brew kombucha in the US and brought it back to the UK. She shared some with her friend Kenny Goodman,
who was dealing with bad IBS. He felt better after drinking it, so they decided to make more. They began in Emma’s kitchen, then a garage, testing recipes with real fruit and teas.
By 2019, they launched as Booch & Brew, selling at farmers’ markets in the North West. Word spread fast because people loved the fresh taste and gut benefits. They moved to a farm in Cheshire for brewing, keeping things hands-on. In 2020, they rebranded to Hip Pop to sound more fun and approachable. Sales doubled every year, landing them in big stores like Harrods and Booths. The 2025 rebrand was a game-changer—bolder designs to match their growth. Now, with international deals, they’re not just local heroes anymore. It’s inspiring how two friends turned a health fix into a thriving business.
Founding Story
Emma and Kenny’s partnership kicked off when Emma, fresh from learning kombucha brewing in America, made a batch at home. Kenny tried it and noticed his IBS symptoms easing up—no more constant discomfort. That spark led them to experiment together. They used simple ingredients: teas, sugar, and fruits, fermenting in small jars. It was trial and error, but they nailed flavors that weren’t too sour or sweet. Starting in 2018 informally, they went official in 2019.
Their garage became a mini brewery, and they hit local markets in Manchester. People flocked for the natural fizz and health perks. Emma handled the brewing know-how, while Kenny focused on the business side. They bootstrapped it, pouring savings into better equipment. By sharing their personal story—Kenny’s gut relief—they connected with customers facing similar issues. Today, that authenticity shines through. In 2025, they won the Maker & Creator Entrepreneur Award for their grit. It’s a reminder that big things start small, with passion and a good idea.
Early Days
In the beginning, Hip Pop was all about grassroots hustle. After garage brewing, they set up on a Cheshire farm for more space. They crafted small batches, ensuring every can had live cultures and real taste. Selling at farmers’ markets in the North West, they got direct feedback—people loved the low-sugar twist on kombucha. It wasn’t vinegary like some brands; it was refreshing. They expanded to pop-up events and online sales, building a loyal fanbase. Challenges came, like scaling without losing quality, but they stayed true to natural methods. No shortcuts with additives.
By 2021, they had their first big retail win with Health Store. Word-of-mouth grew, especially among health-conscious folks. They moved to Manchester arches for production, keeping the indie vibe. Early testimonials praised the IBS relief and energy boost. It was tough juggling everything, but their friendship kept it fun. Those days laid the foundation for today’s success, showing how passion turns a hobby into a brand.
Growth Milestones
Hip Pop’s rise has been steady and impressive. From 2019 launch, they doubled revenue yearly, hitting national spots like Harrods and Booths by 2022. In 2023, they introduced CBD kombucha, a UK first, tapping into the wellness boom. 2024 brought listings in M&S, Co-op, and Ocado, plus partnerships with Total Fitness and Zizzi. They won Great Taste Awards for flavors like Strawberry & Pineapple (2 stars). Founders snagged the Entrepreneur of the Year North West award.
By 2025, a major rebrand refreshed their look—bold and real. The big leap? Launching in over 1,200 Albert Heijn stores in the Netherlands and Belgium, going international. They’re on track for 10 million cans sold this year, per IRI data as the fastest-growing carbonated soft drink brand. Subscriptions boomed, with fans loving monthly mixes. Sustainability shifts, like cans over bottles, cut their carbon footprint. It’s all about smart growth while staying gut-focused and tasty.
Product Range
Hip Pop offers a lineup that’s all about variety and health. Their core is kombucha, but they’ve branched into living sodas and CBD drinks. Each uses fermentation for that probiotic kick, with real fruits for flavor.
No artificial junk here—just cane sugar that’s mostly eaten by cultures during brewing. Cans keep it fresh and eco-friendly. In 2025, new flavors like Pumpkin Spice popped up as limited editions. The range suits everyone, from gut health seekers to those wanting a calm vibe.
Prices make it everyday affordable, especially in multipacks. They’ve got something for mornings, afternoons, or evenings. Quality shines through in every sip, thanks to expert brewing on their Cheshire farm. With Halal certification and vegan status, it’s inclusive. Fans mix them in cocktails or drink straight. It’s a range that evolves, keeping things exciting in the functional drink scene.
Core Kombucha Line
This is Hip Pop’s flagship: fermented tea drinks loaded with live cultures. Each can has 1 billion Bacillus Coagulans bacteria, studied for gut support. Low calories (30-50), they’re lightly sparkling and full of antioxidants from teas. Ingredients are straightforward: water, cane sugar, green/black tea, kombucha culture, fruit juices, and the good bacteria. No gluten, vegan-friendly. Fermentation breaks down sugars, leaving just enough for taste. It’s tangy yet smooth, not overpowering. Perfect for daily gut maintenance. In 2025, they’re in more stores, easy to grab. People use them as soda swaps or post-workout refreshers. The line stands out for authenticity—craft-brewed, not mass-produced. Testimonials say it helps with bloating. With flavors that pop, it’s a go-to for health without sacrifice.
Flavors
Hip Pop’s kombucha flavors are bold and fruity. Apple & Elderflower mixes crisp apple with floral elderflower for a light, invigorating drink. Blueberry & Ginger brings tangy berries and spicy ginger, great for a zesty boost. Strawberry & Pineapple is sweet-tart tropical heaven, winner of 2 Great Taste stars in 2024. Ginger & Yuzu pairs bold ginger with citrusy yuzu, aiding digestion. Each uses real juices, no extracts. Limited editions like Pumpkin Spice add seasonal fun. Fans love the balance—not too sweet, with natural fizz.
In X posts, people share tastings, highlighting unique combos like spicy peach. These flavors make kombucha approachable, not weird. Perfect for mixing or solo sipping. They’re low-sugar, around 2.7g/100ml, healthier than juice. Vegan and probiotic-packed, they fit any lifestyle.
CBD-Infused Variants
Hip Pop pioneered CBD kombucha in the UK, adding 15mg per can for relaxation. Flavors include Passionfruit & Guava, exotic and soothing, and Cherry & Blackberry, a berry burst with 1 Great Taste star in 2023. Ingredients mirror core line but with CBD for calm without high. It’s plant-based, combining gut benefits with stress relief. Launched in 2022, it’s now in Co-op stores. Not for pregnant folks, but safe otherwise. Low calories, natural sugars. People sip it in the evenings to unwind. In 2025, it’s part of their global push. Reviews call it a “buzz without booze.” The combo helps with anxiety and digestion. Cans are recyclable, aligning with eco goals. It’s a unique twist in wellness drinks.
Related Products
Beyond kombucha, Hip Pop’s living sodas offer a lighter fizz. Fermented with apple cider vinegar and live cultures, they’re gut-friendly without the tea base. Flavors like Tropical Peach and Pink Grapefruit are refreshing, lower in sugar than sodas. Ingredients: water, fruit juices, cultures, no additives. Vegan, low-cal. They’re a bridge for kombucha newbies. In 2025, they’re in Total Fitness clubs for post-gym hydration. Fans mix them with spirits for mocktails. The range expands Hip Pop’s appeal, making health fun. Subscriptions include mixes for variety. It’s all natural, supporting microbiome balance. Great for kids or anyone wanting fizzy without junk.
Packaging
Hip Pop uses 330ml aluminum cans for all drinks—easy to recycle and lower carbon footprint than bottles. The 2025 rebrand features vibrant, funky designs by Robot Food, making them stand out on shelves. Mixed cases come in 12-packs, perfect for trying flavors. Subscriptions ship in eco-boxes. Labels highlight natural ingredients and benefits. Cans keep drinks fresh longer, no light damage. Portable for on-the-go. In stores, they’re eye-catching with bold colors. Fans love the “proper good pop” vibe. It’s practical and planet-friendly, aligning with their ethos.
Health and Nutritional Benefits
Hip Pop drinks aren’t just tasty; they’re built for wellness. The fermentation process creates organic acids and antioxidants that support overall health. Live cultures like Bacillus Coagulans are key, with studies showing they help gut flora. Low sugar means no crashes, and calories stay low for guilt-free enjoyment. Vegan and gluten-free, they fit many diets. In 2025, more people will turn to them for natural energy. Founders’ IBS story highlights real benefits. They’re not medicine, but fans report better digestion. With real fruit, you get vitamins too. It’s a simple way to boost microbiome without pills. Halal and pregnancy-safe (non-CBD) make them versatile. Overall, Hip Pop promotes mindful drinking that’s fun and functional.
Gut Health Focus
At the heart of Hip Pop is gut support. Each can pack billions of live Bacillus Coagulans, a strain researched for improving digestion, reducing IBS symptoms, and balancing microbiome. Fermentation produces acids that aid nutrient absorption. Kenny’s personal relief sparked the brand. Users feel less bloated after regular sips. It’s not hype; studies back the bacteria’s benefits. Kombucha’s tea base adds antioxidants for immunity. Sodas use similar cultures for lighter gut help. In 2025, with wellness trends, it’s popular for daily routines. No need for yogurt; this is fizzy and fun. Vegan formula ensures broad appeal. It’s a natural probiotic source without dairy.
Nutritional Profile
Hip Pop keeps it clean: vegan, gluten-free, low-sugar (2.6-2.8g/100ml), and calorie-light (30-50 per can). Real fruit juices provide vitamins; teas add antioxidants. No artificial sweeteners—cane sugar ferments away mostly. High fiber in sodas aids digestion. CBD adds calming without calories. Halal-certified, it’s inclusive. Compared to sodas, it’s healthier with probiotics. Natural acids from brewing support pH balance. In 2025 reviews, people note sustained energy. It’s antioxidant-rich, fighting free radicals. Simple ingredients list: water, teas, fruits, cultures. No preservatives. Great for balanced diets.
Evidence and Claims
While kombucha benefits aren’t fully proven, Hip Pop’s Bacillus Coagulans has solid studies on gut health, like easing IBS and bloating. Founders cite personal experiences, backed by user stories. Testimonials mention reduced discomfort and better energy. Brand claims focus on live cultures and natural fermentation, not miracles. In 2025, they emphasize science over buzz. Reviews on Amazon and Trustpilot praise real results without hype. It’s “buzz without booze” for mindful folks. Evidence grows with user feedback and strain research. Safe for most, consult docs if needed.
Availability and Purchasing
Getting Hip Pop is easier than ever in 2025. From UK supermarkets to international spots, options abound. Direct site offers subscriptions for convenience. Prices are fair, with deals for regulars. Stockists grow, including gyms and eateries. Online buys are quick. It’s accessible for all budgets. With free delivery on subs, it’s hassle-free. In a busy world, this makes healthy habits simple.
Retail Partners
Hip Pop stocks in major UK spots: Sainsbury’s, Co-op, Ocado, Booths, M&S, Harrods. Luxury like WeWork too. In 2025, they hit Europe with Albert Heijn in 900+ stores. Partnerships with Total Fitness and Zizzi add grab-and-go. Amazon has mixed cases. Local indies carry them. Variety packs in most. Easy to find in soft drink aisles. Growth means more spots soon.
Direct from Brand
Shop at drinkhippop.com for subs saving 25%, free shipping. Monthly mixes keep it fresh. Cancel anytime. Bundles for newbies. Quick delivery, as reviews say. VIP perks for loyals. The site has flavor details and blogs. In 2025, updated for easy navigation. Referrals give £10 off. Perfect for stocking up without stores.
Pricing Insight
Cans cost £2-£3 in multipacks; subs cut costs. 12-packs around £20-25. CBD slightly higher. Deals like cardholder freebies at Booths. Affordable compared to rivals. Value in health benefits. In 2025, European pricing will be similar. Subscriptions offer the best bang for buck. No hidden fees.
Awards and Recognition
Hip Pop’s trophy case is filling up. From taste awards to business nods, they shine. In 2025, their quality gets praise. The media loves their story. It’s proof of hard work paying off.
Great Taste Awards
They’ve scooped multiple stars: Strawberry & Pineapple got 2 in 2024, Cherry & Blackberry 1 in 2023. Judges love the balance and real flavors. In 2025, they’re named a Great Taste Producer. It highlights craft brewing. Fans echo the praise in reviews.
Industry Accolades
Founders won Maker & Creator Entrepreneur of the Year North West 2024. Fastest-growing soft drink brand per IRI. Media like The Guardian calls them authentic. In 2025, European launch is hailed as bold. It’s recognition for innovation and growth.
Market Impact
Growing 10x faster than the soft drinks sector. In 2025, international expansion boosts profile. Partnerships show trust. They’re leading functional drinks, making probiotics mainstream. Data shows millions of cans sold, changing habits.
Reviews and Consumer Feedback
People can’t stop talking about Hip Pop. From sites to social, feedback is glowing. In 2025, reviews highlight taste and service. It’s real talk from users.
Positive Highlights
Fans say “bloody lovely” and “proper good pop.” Not sugary, natural flavors shine. Subscriptions are a hit for variety. Quick delivery was praised. Gut benefits noted, like less bloating. On X, lifetime supply wishes show love.
Expert Opinions
Edible Ethics calls them “funky & fun” with proven benefits. Reviewers prefer mass brands for tea-forward taste. In 2025, pros note quality in news. Ideal for fizzy lovers going healthy.
Common Praise
Balanced sweetness, real fizz, non-vinegary. Effective for the gut without medicine. Packaging is cool. Service fixes issues fast, like mix-ups. Family favorite, even kids like sodas.
Sustainability and Brand Ethos
Hip Pop cares about the planet. From production to packaging, eco steps matter. In 2025, it’s core to their identity. Community focus adds heart.
Eco-Commitments
Switched to cans for lower carbon and better recycling. Minimal waste in brewing. Real fruit reduces processing. Manchester base supports local. Donations to events show giving back.
Innovation Roadmap
Expanding CBD and sodas. 2025 brings more flavors and markets. Focus on cutting-edge gut health. Rebrand boosts appeal. Aiming for global, staying real.
Social Vibe
Playful branding like “Sip, Hip, Hurray!” draws wellness rebels. Active on X with tastings and comps. 2025 rebranded by Robot Food amps fun. Community events build loyalty.
Conclusion
Hip Pop has changed the drink game, blending taste and health seamlessly. From garage start to global player, their journey inspires. In 2025, they’re stronger than ever. Keep sipping for that gut glow.
Why It Stands Out
Hip Pop bridges fun and wellness, making probiotics exciting. Real ingredients, low sugar, and bold flavors set them apart. In a fake-filled market, they’re authentic. Growth shows demand for better options.
Future Outlook
With European expansion and new partnerships, Hip Pop eyes dominance in functional drinks. More flavors and subs are coming. They’ll keep innovating, promoting happier habits worldwide
